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LinkDM vs ManyChat

LinkDM vs ManyChat: which Instagram DM tool fits you?

Both are Meta Business Partners on Instagram’s official API, and both send your link when someone comments a keyword. Under that, they are very different tools: LinkDM is a focused Instagram tool priced by how many DMs you send; ManyChat is a full chat-marketing platform priced by how many people interact with it. Here is how they compare on price, free plan and features — and when a third option makes more sense.

Try ohyap free →See pricingUpdated October 21, 2026

In short

  • Pick LinkDM if you mainly send links from comments and stories and want a lot of DMs for little money: free up to 1,000 DMs a month; Pro is $19 for 25,000 DMs and 3 accounts.
  • Pick ManyChat if you need more channels (TikTok, WhatsApp, Telegram, SMS, email), a visual flow builder, team inboxes or AI — which starts on Pro at $39.
  • Watch the free plans: LinkDM’s free plan carries its branding and doesn’t post public comment replies; ManyChat’s covers only 25 active contacts a month.
  • A third option: if you want AI that answers questions in your voice at a flat price, ohyap is $15/month for 10,000 messages with unlimited contacts.

LinkDM vs ManyChat at a glance

LinkDMManyChat
How you payLinkDMBy DMs sent per monthManyChatBy active contacts per month, plus overage
Free planLinkDM1 Instagram account, 1,000 DMs/month, LinkDM brandingManyChat25 active contacts/month, 4 live automations, ManyChat branding
Main paid planLinkDMPro: $19/month ($182/year), 3 accounts, 25,000 DMsManyChatPro: $39/month ($29 billed yearly), 2,500 active contacts
Big planLinkDMPlatinum+: $99/month ($832/year), 10 accounts, 300,000 DMsManyChatAdvanced: $199/month ($139 yearly), 25,000 active contacts
AI repliesLinkDMNot listed on its pricing pageManyChatFrom Pro ($39/month)
Comment-to-DMLinkDMEvery planManyChatEvery plan
Public reply under the commentLinkDMPro and upManyChatEvery plan
Story replies and mentionsLinkDMEvery planManyChatEvery plan
Other channelsLinkDMFacebookManyChatTikTok, Messenger, WhatsApp, Telegram, SMS, email (by plan)
BuilderLinkDMSimple automations; flow automation on ProManyChatVisual flow builder, integrations, templates
Meta statusLinkDMMeta Business Partner since 2021ManyChatMeta Business Partner
LinkDM: linkdm.com pricing and home page, read 21 October 2026. ManyChat: Help Center plan articles (updated 27 August 2026). Prices in USD before tax.

Pricing: DMs vs active contacts

This is the biggest difference. LinkDM counts DMs: each plan includes a monthly number of messages. ManyChat counts people: since March 2026 you pay for every person who interacts with your automations in a month, with a fee per extra person over your plan’s limit. A busy post costs LinkDM DMs; it costs ManyChat contacts.

Here is what a month costs with each — the cheapest plan that covers it. ohyap counts messages like LinkDM, with AI included: Free covers 200, Creator 10,000 for $15.

A month ofLinkDMManyChat (cheapest)ManyChat with AIohyap (AI included)
300 people × 2 DMsLinkDMFree — $0ManyChat (cheapest)Essential — $22ManyChat with AIPro — $39ohyap (AI included)$15
3,000 people × 2 DMsLinkDMPro — $19ManyChat (cheapest)Pro — $64ManyChat with AIPro — $64ohyap (AI included)$15
20,000 people × 2 DMsLinkDMPlatinum+ — $99ManyChat (cheapest)Advanced — $199ManyChat with AIAdvanced — $199ohyap (AI included)$90
Monthly billing. ManyChat: cheapest plan including overage, from its published prices; “with AI” = the cheapest plan that includes AI. LinkDM: the plan whose monthly DM allowance covers it. ohyap: Creator plus $5 per extra 2,000 messages.

Two things the table doesn’t show: on LinkDM’s free plan the DM carries LinkDM branding and no public reply is posted under the comment; and ManyChat’s overage is added automatically to your next bill unless you set a cap.

Features: where each one is stronger

  • LinkDM is stronger at sending a lot of link DMs cheaply, several Instagram accounts on one plan (3 on Pro, 10 on Platinum+), and Instagram-specific extras on Pro: a follower growth tool, reminder DMs, a DM planner, and “Rewind” to send DMs to people who commented before you set the automation up.
  • ManyChat is stronger at everything beyond Instagram: more channels, a visual builder for multi-step funnels, integrations, team inboxes with seats, and AI from Pro. It is also testing follow-to-DM for new followers, where Meta decides which accounts can use it.
  • AI replies: if you want people’s questions answered automatically — “how much?”, “does it ship to Canada?” — ManyChat needs Pro ($39), and LinkDM’s pricing page doesn’t list AI replies at all.

Who should pick which

If you…Pick
Mostly send links from comments and stories, at volume, for little moneyPickLinkDM
Run several Instagram accounts on one budgetPickLinkDM
Need TikTok, WhatsApp, Telegram, SMS or email tooPickManyChat
Build multi-step funnels or work as a teamPickManyChat
Want AI that answers questions in your voice, at a flat pricePickohyap

Where ohyap fits

ohyap sits between them: priced by messages like LinkDM, so a viral post doesn’t multiply the bill, but with an AI that answers DMs from a short Knowledge Base you write — in your voice, in any language, voice notes included. Creator is $15/month for 10,000 messages with unlimited contacts; Free has every feature with 200 messages. It is Instagram-focused (plus WhatsApp for shops), with one account per plan for now. More options: the best Instagram automation tools.

Questions people ask

Is LinkDM better than ManyChat?

For sending link DMs from Instagram comments and stories at high volume and low cost, LinkDM is usually the better fit. For multiple channels, complex funnels, team inboxes or AI, ManyChat does more. If you want AI replies at a flat price, ohyap is a third option.

Is LinkDM free?

Yes. LinkDM’s free plan connects 1 Instagram account and sends up to 1,000 DMs a month, with LinkDM branding. Public replies under comments and the other Pro features need the $19 Pro plan.

How much does LinkDM cost?

Pro is $19 a month ($182 a year) for 3 Instagram accounts and 25,000 DMs a month. Platinum+ is $99 a month ($832 a year) for 10 accounts and 300,000 DMs. Enterprise is custom.

Does LinkDM have AI replies?

Its pricing page doesn’t list AI-written replies; it focuses on keyword automations, story replies and link delivery. ManyChat’s AI starts on its Pro plan at $39 a month; ohyap includes AI replies on every plan.

Is LinkDM safe for my Instagram account?

LinkDM says it has been a certified Meta Business Partner since 2021, and partners work through Meta’s official APIs, as ManyChat does. No tool can stop Instagram from limiting an account that behaves like spam, so keep messages personal and paced.

Can I use LinkDM and ManyChat at the same time?

You can connect both, but don’t run them on the same posts or keywords, or people get two DMs for one comment. Split them by post, or move automations over one at a time.

Want AI replies at a flat price?

ohyap answers comments and DMs in your voice for $15 a month — unlimited contacts. Start free, no card.

Try ohyap free →

Sources

  1. LinkDM — pricing
  2. LinkDM — home (Meta Business Partner)
  3. ManyChat Help Center — Free plan
  4. ManyChat Help Center — Pro plan
  5. ManyChat Help Center — Active Contacts